Selection all-purpose flour

Selection is a private label brand owned by Loblaws, a major Canadian supermarket chain. The brand offers a variety of grocery products, including this all-purpose flour, which is enriched and pre-sifted for convenience. The flour is ideal for various baking needs, such as pancakes, pie crusts, pizzas, breads, and croissants. While the product is primarily manufactured in Canada, it may also be sourced from multiple countries to meet demand. George Weston Limited, the ultimate owner, is a significant player in the Canadian food industry, ensuring quality and availability of its products across the nation.