Made O'Meter
Discover where a brand or product originates
Wasa is a historic brand widely recognized for its high-quality crispbreads and crackers. Founded in 1919 in Sweden, the brand has grown from a local Nordic favorite into a global leader in the healthy snack category. The product shown, Delicate Crackers Sea Salt, represents the brand's expansion into thinner, more snackable cracker varieties while maintaining its commitment to simple ingredients.
Today, Wasa is owned by the Barilla Group, an international food giant based in Italy. While the brand retains its Swedish identity and heritage, manufacturing has expanded significantly to meet global demand. Most of the cracker and crispbread production for the European market takes place in specialized facilities in Germany and Sweden, ensuring consistent quality and adherence to the brand's long-standing recipes even under Italian ownership.
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Made O'Meter uses AI-powered analysis to estimate production origins. Results are not always 100% accurate.
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