Puma Sneakers

Puma is a global leader in the design, development, and marketing of footwear, apparel, and accessories. The brand was established in 1948 by Rudolf Dassler in Herzogenaurach, Germany, following a split with his brother Adi Dassler, who founded Adidas. Puma has since evolved from a performance-focused sports manufacturer to a major player in the lifestyle and fashion industry.

While the brand's heart and design headquarters remain in Germany, its manufacturing footprint is global. Production primarily takes place in several Asian countries, including Vietnam, China, Cambodia, and Indonesia, which account for the vast majority of its footwear supply. The brand is currently a publicly-traded entity (Puma SE) listed on the Frankfurt Stock Exchange, with a diverse international ownership structure that has included major stakes from groups like Kering in the past.