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Brand origin
Taiwan
Main production
China

ASUS is a Taiwan-based multinational computer hardware and consumer electronics brand. ASUS is ultimately owned by ASUSTeK Computer Inc., a publicly listed Taiwanese company.

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Updated: 5 October 2026 ยท Ownership verified: 13 September 2026 ยท
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About ASUS

What is ASUS?

ASUS is a multinational technology brand that develops, manufactures, and sells computer hardware and consumer electronics. ASUS products include personal computers, laptops, motherboards, graphics cards, monitors, networking equipment, smartphones, servers, and accessories. ASUSTeK Computer Inc. is headquartered in Taipei, Taiwan.

Who owns ASUS?

ASUS is ultimately owned by ASUSTeK Computer Inc., according to Made O'Meter's ownership data verified on 13 September 2026. ASUSTeK Computer Inc. is a publicly listed company headquartered in Taiwan. ASUS is the consumer-facing brand name used by ASUSTeK Computer Inc.

Where does ASUS come from?

ASUS was founded in Taipei, Taiwan, in 1989. The founders were Tzu-Hsien Tung, Ted Hsu, Wayne Hsieh, and M.T. Liao. The four founders had previously worked as hardware engineers at Acer. ASUS became widely known in North America after launching the Eee PC in 2007.

What products does ASUS make?

ASUS makes laptops, desktop computers, tablet computers, smartphones, monitors, projectors, motherboards, graphics cards, servers, routers, networking equipment, and computer accessories. ASUS also sells gaming products under the Republic of Gamers, or ROG, brand. The company offers creator and gaming computers, components, displays, peripherals, and business technology products.

How large is ASUS?

ASUS reported consolidated revenue of NT$738.9 billion for 2025. ASUSTeK Computer Inc. reported 16,940 active full-time employees at the end of 2025.

Frequently asked questions about ASUS

Is ASUS a Taiwanese company?

Yes. ASUS originated in Taiwan, and ASUSTeK Computer Inc., the company that ultimately owns ASUS, is headquartered in Taipei, Taiwan.

Does ASUS make gaming computers?

Yes. ASUS makes gaming laptops, desktops, monitors, graphics cards, motherboards, peripherals, and other gaming hardware. Republic of Gamers, or ROG, is ASUS's gaming product brand.

Are ASUS and ASUSTeK the same company?

ASUS is the brand name, while ASUSTeK Computer Inc. is the publicly listed company that ultimately owns and operates the ASUS brand.

What was the first major ASUS product?

ASUS began with motherboard design and production after its 1989 founding. ASUS later expanded into laptops and became widely known in North America through the Eee PC, launched in 2007.

Does ASUS make products besides laptops?

Yes. ASUS also makes desktop computers, monitors, motherboards, graphics cards, routers, smartphones, servers, projectors, tablets, and computer accessories.

Sources: asus.com: about asus history, en.wikipedia.org, asus.com: 2024 Annual Report.pdf, finance.yahoo.com, asus.com: Company Introduction, note.com, bccresearch.com, wsj.com

Sources: en.wikipedia.org

Ownership data is compiled from public sources and verified where possible. Spotted an error? Suggest a correction below.

Products from ASUS

41

and 17 more products

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