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Knog is an Australian cycling and outdoor accessories brand founded in Melbourne in 2002 by Hugo Davidson and Malcolm McKechnie. Known for its quirky, design-led, and silicone-encased bike lights (such as the famous Frog and Blinder series) as well as innovative bicycle bells like the Oi, Knog revolutionized urban cycling safety equipment.
While design, testing, and creative engineering take place at Knog's headquarters in Melbourne, Australia, manufacturing is outsourced to specialized production partners located in China. In Switzerland, Knog bike lights and accessories are widely distributed across bike shops, outdoor sports retailers, and major e-commerce platforms like Galaxus and Brack.ch through local distribution partners like Fuchs-Movesa AG.
Knog remains an independent Australian brand owned and managed by Knog Pty Ltd (part of the Catalyst Design group network founded by its creators). It should not be confused with unrelated companies or trademarks that might share similar names in other industries.
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