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Sanex is a well-known personal care brand that was originally founded in Spain in 1984 by the company Cruz Verde. The brand gained significant recognition for its focus on skin health and dermatologically tested formulas, particularly with its launch of soap-free bath products.
In 2011, the American multinational Colgate-Palmolive acquired Sanex from Unilever, which had briefly held the brand following its purchase of Sara Lee's personal care business. Today, Sanex products, including deodorants, shower gels, and lotions, are manufactured in various locations globally, including significant production facilities in Europe to serve its primary markets. The brand remains a key part of Colgate-Palmolive's international personal care portfolio, emphasizing gentle skin protection.
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