Hawaiian Tropic Sheer Touch Ultra Radiance Sunscreen SPF 30

Hawaiian Tropic is a globally recognized sun care brand that evokes a tropical island lifestyle. Founded in 1969 by Ron Rice in Daytona Beach, Florida, the brand was built on the signature scent of exotic botanicals and coconut oil. Over the decades, it evolved from a garage-based startup into a major international player in the sun protection industry, known for its focus on skin health and sensory appeal.

Today, Hawaiian Tropic is owned by Edgewell Personal Care, an American consumer goods corporation that emerged from a spin-off of Energizer Holdings. The brand's products are primarily manufactured in the United States, though global distribution often involves regional facilities to meet international demand. The brand remains a staple in the skincare market, emphasizing reef-friendly formulas and broad-spectrum protection while maintaining its iconic Hawaiian heritage.