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OLW (Old London Wasa) is a prominent Swedish snack brand with a long history in the Scandinavian market. The brand was founded in 1967 as a partnership between the American company Old London Foods and the Swedish company Wasa. It has since become a household name in Sweden, known for its wide variety of potato chips, snacks, and dips.
Today, the product is primarily manufactured in Filipstad, Sweden, where the main production facility is located. While OLW remains a Swedish brand by identity and manufacturing location, it is owned by the Norwegian conglomerate Orkla ASA, which acquired the remaining shares in the company in 2005. Orkla operates OLW through its Orkla Confectionery & Snacks division, maintaining its strong presence across the Nordic region.
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