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Vita D'or is a well-known private label brand belonging to the German discount retailer Lidl. This specific product is a 500ml squeeze bottle of mayonnaise, identifiable by its yellow branding and the Nutri-Score D rating common for high-fat condiments.
As a private label, the product is manufactured by various third-party suppliers across Europe and the globe to meet Lidl's regional supply needs. The brand is managed and exclusively sold through Lidl's extensive retail network. Lidl itself is owned by the Schwarz Group, a multinational retail group based in Neckarsulm, Germany.
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