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Denner BBQ Rib Eye is a specific cut of pork produced for the Swiss market. The product is part of the private label range offered by Denner, Switzerland's leading discounter. The 'Swiss Quality' logo on the packaging indicates that the meat is sourced and processed within Switzerland, adhering to local agricultural standards.
Denner was founded in 1860 and has grown into a major retail player. Since 2007, it has been owned by the Migros Group, the largest retail company in Switzerland. This ownership structure allows Denner to maintain its discount pricing while benefiting from the extensive supply chain and quality assurance of the Migros cooperative. The BBQ line is specifically branded for grilling and seasonal food offerings.
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