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Bubly is a prominent brand of unsweetened sparkling water that entered the market to compete in the rapidly growing healthy beverage sector. It is known for its playful branding, featuring bright colors and personified greetings on the can tabs, such as "Howdy" as seen in this image. The product contains no calories or artificial sweeteners, positioning it as a direct alternative to traditional sugary sodas.
The brand was developed and launched by PepsiCo in 2018 to bolster its portfolio of non-sugary drinks. While the brand originated in the United States, it is manufactured in various locations globally through PepsiCo's extensive network of bottling plants. In Canada, where this specific can (featuring French labeling like "framboise") likely originates, it is produced by local PepsiCo subsidiaries. PepsiCo remains the ultimate owner, managing the brand from its headquarters in Purchase, New York.
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