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Icewear is a prominent Icelandic brand that traces its roots back to 1972, originally starting as a knitting workshop in Hvammstangi. The brand initially gained fame for its traditional Icelandic wool sweaters, which remain a cornerstone of its identity. Over the decades, Icewear has expanded into a full range of outdoor technical gear, including parkas, rainwear, and hiking apparel designed to withstand the harsh North Atlantic climate.
While the brand is deeply rooted in Icelandic heritage and design, its manufacturing footprint is global. While some wool products are still tied to local traditions, the majority of the technical apparel is manufactured in countries like China and Vietnam to meet international demand and technical specifications. Despite this global production, the brand remains under Icelandic ownership, maintaining its headquarters and design operations in Reykjavík.
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