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Lowepro is a globally recognized brand specializing in protective carrying solutions for photography and imaging equipment. Founded in 1967 by Greg Lowe in a small garage in Colorado, the brand was built on a passion for mountaineering and photography, leading to the invention of the first internal-frame backpack and the first foam-padded nylon camera bag. These innovations revolutionized how photographers transport their gear in rugged environments.
Over the decades, Lowepro has expanded its product line to include professional backpacks, drone cases, and specialized bags for digital creators. While the design and engineering often stay rooted in the brand's adventurous heritage, manufacturing is primarily carried out in China and other Asian manufacturing hubs to serve a global market. Ownership of the brand has transitioned through major industry acquisitions, moving from DayMen Group to the Vitec Group, which later rebranded as Videndum plc. Today, Lowepro continues to operate as a premier brand under Videndum's Media Solutions Division, maintaining its status as an industry leader for outdoor and adventure photographers.
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