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Juuti's is a Finnish footwear brand known for its commitment to sustainability and innovative materials. A defining feature of their product line is the collaboration with BLOOM, a company based in the United States that transforms algae biomass—an environmental nuisance—into high-performance flexible foams.
By incorporating algae-derived materials into their slippers and shoes, Juuti's reduces reliance on traditional petroleum-based plastics. The brand focuses on combining Nordic design principles with eco-friendly manufacturing processes. While the assembly and final design are rooted in Finland, the technical components involving algae foam involve a global supply chain led by environmental technology firms.
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