Best Company clothing

Best Company is an iconic Italian fashion brand that rose to immense popularity during the 1980s. It became a cultural staple of the 'Paninaro' youth subculture in Milan, known for its high-quality sweatshirts and casual wear featuring distinctive embroidered logos and vibrant graphic designs.

The brand was founded by the Italian designer Olmes Carretti, who brought a unique artistic vision to leisurewear. Over the decades, the brand's ownership has transitioned, initially being part of the FTM group before becoming part of the FinProject industrial group. Today, Best Company continues to represent Italian heritage in casual fashion, blending nostalgic 80s aesthetics with contemporary apparel production, with much of its high-end manufacturing still centered in Italy to maintain its reputation for quality craftsmanship.