BlanX Black Dolomite toothpaste

BlanX is a well-known Italian brand specializing in whitening oral care products. The Black Dolomite variant featured in the image utilizes 100% natural volcanic carbon and dolomite to offer whitening and deep-cleaning properties. The brand gained international recognition for its formula based on Arctic Lichens, which was originally discovered during an expedition to the North Pole.

The product is manufactured in Italy by Coswell S.p.A., a family-owned Italian company that manages several personal care and health brands. Coswell maintains its headquarters and production facilities in the province of Bologna, ensuring that the brand retains its authentic Italian heritage and quality standards. As of 2026, Coswell remains the ultimate owner, continuing to expand the BlanX line globally while focusing on innovative, non-abrasive whitening technologies.