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Dars is a flagship chocolate brand produced by Morinaga & Co., Ltd., one of Japan's most storied confectionery manufacturers. Originally launched in 1993, the brand is famous for its precise 'one-bite' portions, typically packaged in a slide-out tray containing twelve individual pieces. The Premium Uji Matcha variant featured here utilizes high-quality green tea powder from the Uji region of Kyoto, a location world-renowned for its tea heritage.
Morinaga & Co. maintains its headquarters in Tokyo, Japan, and remains the ultimate owner of the brand. The company operates numerous production facilities across Japan, where most Dars products are manufactured for both domestic consumption and international export. While Morinaga has expanded its footprint globally with subsidiaries in Southeast Asia and the United States, the Dars brand identity and formulations remain deeply rooted in Japanese confectionery traditions.
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