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Sirena is a premium Australian brand renowned for its high-quality canned tuna products, specifically recognized for using pole and line caught fish and real olive oil. Founded in 1956 by Italian immigrants in Melbourne, Australia, the brand brought Mediterranean-style tuna to the Australian market, emphasizing quality and traditional processing methods.
While the brand has its roots and headquarters in Australia, the manufacturing is primarily conducted in Thailand. This location allows Sirena to maintain proximity to tuna fishing grounds in the Western and Central Pacific Ocean, ensuring the fish is processed quickly after being caught to maintain freshness and quality standards.
The brand remains under the ownership of Sirena Co. Pty Ltd, which is a family-owned Australian entity. The company continues to operate from its base in Victoria, maintaining its status as a significant player in the Australian premium seafood market through a focus on sustainable fishing practices and premium ingredients.
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