Danone Activa Bifidus Yogurt

Activia, often referred to by its key ingredient Bifidus Animalis, is a flagship brand of functional dairy products. Originally launched by Danone, the brand revolutionized the yogurt market by focusing on digestive health. The specific probiotic strain used in Activia is marketed under various names like Bifidus Probiotic or Bifidus Regularis depending on the region.

Manufacturing takes place globally to ensure freshness, with major production facilities located in France, Spain, the United States, and Mexico. The brand maintains a strong presence in over 70 countries, adapting its recipes to local tastes while maintaining the core health benefits of its probiotic culture.

Danone remains the ultimate owner of the brand. As a multinational food-products corporation, Danone has focused its 2026-and-beyond strategy on health-focused categories including essential dairy and plant-based products, specialized nutrition, and water. The company is headquartered in Paris, France, and operates through various local subsidiaries worldwide.