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These canned peeled tomatoes are a flagship product of Coop Italia's "Origine" line, which emphasizes transparency and traceability in the food supply chain. The tomatoes are 100% Italian, typically sourced from the southern regions of Italy like Campania and Apulia, which are renowned for their fertile volcanic soil and ideal climate for tomato cultivation.
Manufacturing is typically handled by specialized Italian processors under contract for Coop, such as Feger di Gerardo Ferraioli S.p.A. or Calispa S.p.A., both based in the province of Salerno. This ensures that the tradition of Italian canning is preserved while meeting the strict quality and ethical standards set by the cooperative.
Coop Italia operates as a massive consortium of consumer cooperatives, a model that dates back to 1854. This structure means the brand is effectively owned by its millions of members, focusing on providing high-quality goods at fair prices rather than maximizing corporate profit. The brand remains deeply rooted in Italian heritage and social responsibility.
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