Carmencita Cayena guindilla

Carmencita is Spain's leading spice brand, celebrated for over a century of culinary heritage. Founded in 1923 by Jesús Navarro Jover in Novelda, Alicante, the company became iconic for its packaging in glass jars and the classic image of the founder's daughter, 'Carmencita,' dressed in traditional Spanish attire.

The Cayena guindilla (cayenne chili) product is processed and packaged in their state-of-the-art facilities in Spain. The company operates the largest and most modern spice factory in Europe, located in Novelda (Alicante). This facility ensures high-quality production standards for their wide range of spices, herbs, and seasonings that are exported to over 65 countries.

As of 2026, the brand remains under the ultimate ownership of the founding family through the company Jesús Navarro, S.A., maintaining its status as a family-run business that blends traditional values with advanced food technology.