Our Pure Planet consumer electronics

Our Pure Planet is an innovative electronics brand focused on sustainability and environmental restoration. Founded in Sydney, Australia, in 2019 by Stephen McKinnon and James McPhie, the brand was born from a desire to address the significant plastic, carbon, and paper waste issues prevalent in the tech industry.

The brand gained global attention in 2023 when England football captain Harry Kane joined as an equity owner and brand ambassador, aligning his personal values with the company's eco-conscious mission. The product range includes carbon-neutral audio devices such as Bluetooth headphones, earbuds, and portable speakers, as well as charging accessories.

Our Pure Planet operates as a certified carbon-neutral and plastic-regenerative company, utilizing up to 80% recycled materials in its products and 100% FSC-certified sustainable packaging. While headquartered in Australia, the company has expanded its operations into the United Kingdom, Europe, and other international markets, managing its global presence through regional subsidiaries like Our Pure Planet BV in the Netherlands.