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Coca-Cola Zero Zuccheri Zero Caffeina is a variant of the iconic soft drink designed for consumers seeking the classic Coca-Cola taste without sugar or caffeine. The brand was originally created by Dr. John S. Pemberton in Atlanta, Georgia, USA, in 1886. The specific 'Zero Sugar' formulation was launched globally in the mid-2000s and later updated to better mimic the original taste profile.
In Italy, the product is manufactured and distributed by Coca-Cola HBC Italia, a major anchor bottler. The company operates several production facilities across the country, including sites in Marcianise, Oricola, and Nogara. While the core brand is American, the physical production of these specific cans for the Italian market occurs within Italian plants using local resources and labor.
The ultimate ownership of the brand lies with The Coca-Cola Company, headquartered in Atlanta, USA. As of 2026, it remains one of the largest beverage corporations globally, managing a vast portfolio through a network of strategic bottling partners like Coca-Cola HBC and Coca-Cola Europacific Partners to ensure local market presence and distribution efficiency.
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