Hidrofugal SENSITIV Roll-on

Hidrofugal is a specialized personal care brand focused on high-performance antiperspirant solutions. It was originally developed in Germany and has built a reputation for providing reliable protection against heavy sweating. The brand is part of the extensive portfolio of Beiersdorf AG, a leading global skin care company based in Hamburg.

The product shown is the SENSITIV Roll-on, designed specifically for sensitive underarm skin while maintaining strong protection. Most Hidrofugal products are manufactured in Germany, aligning with Beiersdorf's central European production hubs. Ownership of the brand remains firmly with Beiersdorf AG, which is itself largely controlled by the Maxingvest AG holding company (the Hertz family), ensuring its status as a cornerstone of German consumer goods excellence.