Neutro Roberts hygiene products

Neutro Roberts is a historic Italian brand specializing in personal hygiene and body care products. The brand was famously founded in Florence by the English pharmacist Henry Roberts, who had opened his pharmacy in the city in the mid-19th century. In 1904, the iconic 'Borotalco' talcum powder was born from this lineage, and the 'Neutro' line was later established to focus on pH-neutral skin health.

Today, Neutro Roberts is a core brand of the Bolton Group, a major Italian multinational corporation. While the brand has British pharmaceutical origins, its identity and primary manufacturing operations are deeply rooted in Italy. The products are widely sold across Europe, maintaining a reputation for gentleness and dermatological safety. The brand's journey from an English pharmacy in Florence to a global hygiene staple highlights its long-standing heritage in skin care innovation.