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Floralys is an exclusive private-label brand developed by the German supermarket giant Lidl. Designed to provide affordable yet high-quality paper and hygiene products, the Floralys line includes everything from standard toilet paper to these specific flushable moist toilet tissues.
As a private label, the manufacturing of Floralys products is typically outsourced to various large-scale paper product manufacturers across Europe. While the brand is managed by Lidl out of Germany, the physical production often occurs in countries like Germany, Poland, or France, depending on the specific regional supply chain and the local market requirements. The brand remains under the complete ownership of the Schwarz Group, which is one of the largest retail empires globally.
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