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ØGO is a private label brand primarily found in Netto stores, which are part of the Salling Group. The brand focuses on providing affordable organic options across various food categories. These organic corn cakes with sea salt are typically produced by specialized contractors in Europe, often in countries like Belgium or Italy, where large-scale organic rice and corn cake production facilities are concentrated.
Ownership of the brand resides with the Salling Group, Denmark's largest retailer. Salling Group is uniquely owned by the Salling Foundations, meaning that a portion of the company's profits is reinvested into the business or donated to various cultural, sporting, and social projects in Denmark. This ownership structure ensures that the brand remains under Danish control and contributes directly to the national economy and society.
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