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Saskia is a well-known private label brand of bottled water, exclusively associated with the German discount retailer Lidl. The brand's origin is deeply rooted in Germany, specifically utilizing various regional springs to minimize transportation distances and environmental impact. The specific product shown, 'Löningen', refers to the source located in the Lower Saxony region of Germany.
The brand was developed by Lidl to provide high-quality, affordable mineral water to its customers across Europe. Ownership of the Saskia brand remains under the Schwarz Group, the parent company of Lidl. The Schwarz Group is one of the largest retail groups globally, headquartered in Neckarsulm, Germany. The water is bottled by various subsidiaries under the Schwarz Group's production arm, often referred to as Schwarz Produktion, ensuring a vertically integrated supply chain.
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