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Aurum is a private-label beer brand primarily associated with the Spanish supermarket chain Eroski. The Aurum Session IPA is part of their craft beer range, designed to offer artisanal beer styles at supermarket prices.
While the brand is owned by Eroski, the production is typically outsourced to established Spanish breweries such as Font Salem (part of the Damm group). This allows the brand to maintain a high production volume while originating from traditional Spanish brewing locations. Eroski itself was founded in Elorrio, Spain, and remains one of the largest retail cooperatives in the country.
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