Haus Boom Classic Orange carbonated drink

Haus Boom is a lifestyle-driven sparkling juice brand that originated in Malaysia. Known for its vibrant packaging and unique flavor profiles, the brand was established to provide a premium carbonated beverage experience. The product shown, 'Classic Orange', is part of their core range that emphasizes a calorie-free and sugar-free formulation for health-conscious consumers.

The brand is manufactured locally in Malaysia, utilizing domestic production facilities to maintain quality control and support regional supply chains. Haus Boom has successfully expanded its reach beyond its home market, exporting to numerous countries across Asia, Europe, and the Middle East, positioning itself as a global lifestyle brand born out of Southeast Asia.

The ultimate ownership of the brand remains with its founding entity, The Haus Boom Company (under The Manna Group), which continues to manage the brand's international strategy and product development from its headquarters in Kuala Lumpur. The brand frequently engages in cross-industry collaborations, as seen with the Hotlink branding on the can, further cementing its status in the youth and lifestyle market.