Made O'Meter
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Lowepro is a widely recognized brand specializing in protective equipment for photographers, videographers, and drone enthusiasts. Founded in 1967 in Colorado by Greg Lowe, the company revolutionized the industry by introducing the first internal-frame backpack and specialized camera bags.
Today, manufacturing primarily takes place in China to facilitate global distribution, though the brand maintains strict quality standards for their outdoor and protective gear. The brand's ownership has evolved over the decades; it was acquired by the Vitec Group (now Videndum plc) in 2017, consolidating it with other photography giants like Manfrotto. Videndum plc, headquartered in the United Kingdom, continues to manage the brand as a key player in the professional imaging market.
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