Made O'Meter
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Cadum is an iconic French brand founded in 1907 by Michael Winburn. Known for its historical 'Bébé Cadum' (Cadum Baby) image, the brand has built a legacy focused on gentle skincare, particularly for babies and sensitive skin.
Originally launched with solid soaps, the product range has expanded to include shower gels, shampoos, and the hypoallergenic cleansing creams seen in the image. After being owned by the investment fund Milestone in the early 2000s, Cadum was acquired by the consumer goods giant L'Oréal in 2012. Today, Cadum is managed under L'Oréal's Consumer Products Division (Lascad), maintaining its status as a household staple in France with production primarily centered in European facilities.
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