Sunday Golf Loma Bag

Sunday Golf is a modern lifestyle brand that revolutionized the golf gear market by focusing on the needs of casual golfers and those who enjoy shorter courses. The brand was founded in San Diego, California, with the goal of creating lightweight, functional, and stylish bags specifically designed for 'par 3' courses and practice sessions. Their flagship product, the Loma bag, became a viral success due to its minimalism and convenient features like a built-in cooler pocket.

While the brand is rooted in Southern California culture and maintains all of its design and executive operations in San Diego, the manufacturing process is primarily carried out in China to scale production and maintain competitive pricing. The brand remains privately owned and operated by its original founders, continuing to expand its product line into full-sized stand bags, towels, and various golf accessories while maintaining its identity as a challenger brand in the traditional golf equipment space.