Olé Original Organic Large Grain Oatmeal

Olé Original is a private label brand belonging to the Olé supermarket chain, which is a high-end food retailer in China. This specific product, Organic Large Grain Oatmeal, is marketed as a premium health food option, catering to health-conscious consumers in the Chinese market. The brand focuses on organic and high-quality staples.

The manufacturing of these oats primarily takes place in China, leveraging domestic organic farming and processing facilities to meet local demand. While the brand name "Olé" has a global feel, it is an integral part of the China Resources (Holdings) Co., Ltd. ecosystem, designed specifically for their upscale grocery outlets.

Ultimate ownership lies with China Resources Holdings, a massive state-owned conglomerate based in Hong Kong. They oversee a wide range of business sectors including retail, beverages, and energy. Under their management, the Olé brand has become a leader in the high-end supermarket sector within mainland China, operating as a subsidiary under China Resources Vanguard (CR Vanguard).