Nanok apparel

Nanok is a Danish brand specializing in outdoor clothing and equipment, such as jackets, ski wear, and casual sportswear. The brand was originally created by the Danish retail group Ny Form, which remains its primary steward and owner. Nanok is known for offering functional and affordable outdoor gear tailored for Scandinavian weather conditions.

While the brand's design and conceptualization take place in Denmark, the physical manufacturing occurs across multiple countries, primarily in Asia, to leverage global textile production scales. Ownership belongs to the Ny Form group, headquartered in Denmark, which manages both the production and the direct-to-consumer retail through their own brick-and-mortar stores and online platform.