Whiskas Kitten with Chicken Favourites in Gravy

Whiskas is one of the world's most recognizable pet food brands, specializing in feline nutrition since its inception. Originally launched under the name Kal Kan in 1936, the brand was rebranded to Whiskas in 1958 to expand its international appeal. It has since become a staple in grocery stores and pet shops across New Zealand and globally, offering a wide range of wet and dry food options tailored to different life stages such as the 'Kitten' variety shown here.

While the brand has its historical roots in the United States and the United Kingdom, manufacturing for the Australasian market, including New Zealand, is primarily based in Thailand. Thailand is a significant global hub for pet food production due to its advanced processing facilities and proximity to quality ingredients. Ownership lies with Mars, Incorporated, a massive American multinational that manages an extensive portfolio of pet care, confectionery, and food brands. This ensures that the product meets global quality standards while being distributed locally through Mars Petcare NZ.