Merchant Gourmet Glorious Grains

Merchant Gourmet's Glorious Grains is a premium plant-based meal accompaniment that reflects the brand's long-standing commitment to high-quality, convenient nutrition. Originally founded in 1995 by the London-based distributor Leathams, the brand was created to bring restaurant-quality ingredients like Puy lentils and specialty grains into the average home kitchen. The product shown—a blend of wheatberries, red rice, freekeh, black barley, and quinoa—is part of a broader range of ready-to-eat pouches that emphasize minimally processed, vegan-friendly ingredients.

In a significant industry move in August 2025, the brand was acquired by Premier Foods, one of the UK's largest food producers. This acquisition was designed to integrate Merchant Gourmet’s healthy, premium profile into Premier Foods' extensive portfolio, which includes household names like Bisto and Mr Kipling. Despite the change in ownership, the brand continues to source its diverse ingredients globally—such as lentils from the volcanic soils of France—and utilizes third-party manufacturing arrangements across multiple locations to maintain its high standards of production and sustainability.