Activia Strawberry probiotic yogurt

Activia is a leading global brand of probiotic yogurt, originally conceptualized in France by the dairy company Danone. It was first launched in 1987 under the brand name 'Bio' before being rebranded to Activia worldwide to comply with regulations regarding 'organic' labeling. The brand is specifically engineered to support gut health, featuring a unique strain of bacteria called Bifidobacterium lactis.

Manufacturing of Activia products occurs in numerous facilities across the world to serve local markets. In North America, the product is primarily manufactured in the United States and Canada. In the US, the 'lion's share' is produced at Danone's massive facility in Minster, Ohio, with additional production in Fort Worth, Texas. For the Canadian market, the packaging explicitly states 'Prepared in Canada' and highlights the use of 100% Canadian milk.

The brand is owned by the French multinational food-products corporation, Danone (often referred to as Dannon in the United States). Danone is a global leader in the dairy and plant-based category, maintaining a strong focus on health-oriented nutrition. The company continues to invest heavily in the brand, with major facility expansions and product line refreshes expected to lead through 2026 and beyond.