Misura Fibrextra Ciambelline Integrali

Misura is a prominent Italian brand specializing in wellness and health-oriented food products. Originally founded in 1974, the brand has built a reputation for its commitment to nutritional balance, using wholemeal flours and high-fiber recipes.

The 'Ciambelline Integrali' (wholemeal mini cakes) from the Fibrextra line are produced in Italy, emphasizing the use of 100% Italian whole wheat flour and locally sourced ingredients like fresh eggs and yogurt. The brand is a core asset of the Colussi Group, a long-standing Italian family-owned company that manages a portfolio of heritage food brands. As of 2026, Misura continues to be owned and operated by the Colussi Group, maintaining its headquarters in Milan and its primary production facilities within Italy to ensure authentic Italian manufacturing standards.