Borotalco Crema Vellutante

Borotalco Crema Vellutante is a classic Italian skincare product renowned for its signature powdery fragrance and moisturizing properties. The brand's history dates back to 1878 when Henry Roberts, a British chemist based in Florence, invented 'Boro-Talcum' powder. The specific 'Crema Vellutante' formula is designed to nourish and soften the skin, maintaining the iconic scent that has been a staple in Italian households since 1904.

Today, the product is still proudly manufactured in Italy, often emphasizing its 100% Italian talc origin from the Val Chisone mines in Turin. The brand has transitioned from its original pharmacy roots through various corporate evolutions to become part of the Bolton Group, a major Italian multinational. Borotalco remains a symbol of Italian identity and was officially included in the Register of Historical Trademarks of national interest in 2022.