San Carlo 1936 Antica Ricetta Potato Chips

San Carlo is a historical Italian brand that traces its roots back to 1936, when Francesco Vitaloni opened the 'Rosticceria San Carlo' in Milan. The 1936 Antica Ricetta line celebrates this heritage, using a traditional slow-cooking process to achieve the thickness and crunch of original artisanal chips.

The product remains deeply tied to its Milanese origins and is primarily manufactured in Italy across several production facilities. Today, the brand is managed by San Carlo Gruppo Alimentare S.p.A., which continues to be a family-owned Italian business led by the Vitaloni family, maintaining its status as one of Italy's most recognized snack producers.