Rockstar

Rockstar pertence a PepsiCo, Inc. através de Rockstar, Inc.. Rockstar pertence a PepsiCo, Inc., com sede nos Estados Unidos. Sim. O proprietário final de Rockstar, PepsiCo, Inc., tem sede nos Estados Unidos.

PepsiCo is a multinational food & beverage corporation headquartered in Purchase, New York, with global ownership and distribution rights for Rockstar in many markets. Celsius Holdings is a U.S.-based beverage company headquartered in Boca Raton, Florida; as of 2025 it holds ownership/operating rights for the Rockstar brand in the United States and Canada under a transaction and commercial arrangements with PepsiCo.

PepsiCo distributes/operates Rockstar internationally through its regional subsidiaries (e.g., PepsiCo Europe). In the U.S. and Canada, Rockstar is operated by Celsius Holdings per the 2025 transaction.