Omoda Automotive

OMODA is a modern automotive marque established in 2022 by the Chinese state-owned automaker Chery Automobile. Conceived as a futuristic, tech-oriented crossover brand targeted at global markets, OMODA launched its flagship Omoda 5 (alongside electric variants like the E5) across Europe, including Belgium, often marketed alongside its sister brand Jaecoo.

The brand traces its origins directly to Chery's corporate headquarters and engineering centers in Wuhu, Anhui Province, China. Vehicles destined for European and global markets are predominantly manufactured in Chery's advanced automated production plants in China, with local assembly facilities expanding in select international hubs such as Spain (Barcelona).

OMODA is wholly owned by Chery Automobile Co., Ltd. (Chery Holding Group), a major Chinese state-owned enterprise. Note that OMODA shares its name with Omoda, a well-known Dutch footwear and fashion retail chain founded by the Verton family, which operates physical stores in the Netherlands and Belgium as well as an e-commerce platform.