Luca Covrigi Bakery Products

Luca (often recognized by its branded storefronts Simigeria Luca) is a well-known Romanian chain of quick-service bakeries and simigerii, famous for traditional covrigi (Romanian-style pretzels), pastries, hot dogs, and savory stuffed baked snacks.

Founded in 2010 in Bacău, Romania, by entrepreneurs George Adragăi and Cosmin Postole, the chain quickly expanded across Romania and into international markets such as Poland. Each location features on-site baking, ensuring the covrigi and related baked goods are freshly prepared and served.

The brand is operated under Romanian enterprise groups primarily associated with Tinervis Group S.R.L. While Luca operates physical street-level bakeries in Europe and does not operate domestic retail outlets in the United States, American travelers or specialty importers encounter the brand in European markets or specialized cultural hubs.