Biltema Cola

Biltema Cola is a carbonated soft drink sold under Biltema's private label in their retail stores and Biltema Café locations.

Biltema was founded in Linköping, Sweden, in 1963 by Sten-Åke Lindholm, initially focusing on mail-order car parts and tools before expanding into a large department store chain with cafés and convenience items across the Nordic countries. The brand and operating chain are owned by the parent company Biltema B.V., controlled via the Birgma / Lindholm family structures.

Biltema's soft drinks and beverages sold in Sweden are contract-manufactured in Sweden (typically by Swedish beverage co-packers) for Biltema Sweden AB.