BRUT Original Anti-Perspirant Stick Deodorant

BRUT is an iconic men's grooming and personal care brand originally launched in 1964 by the French perfumery company Fabergé. Renowned worldwide for its signature fougère fragrance, BRUT rapidly gained global popularity through extensive celebrity endorsements and distinctive packaging.

Over the decades, ownership of the BRUT brand diverged regionally. In North America (the United States, Canada, and Puerto Rico), the brand is owned and distributed by High Ridge Brands (which acquired it from Helen of Troy in 2020), while in Europe, Latin America, and other global markets, it is owned by Unilever. Because this specific stick format packaging originates from the Unilever-managed portfolio (often imported into international sections or sold across global markets), the brand enjoys a bifurcated global manufacturing and distribution footprint across North America and Europe.