Busch + Müller Bicycle Lighting & Accessories

Busch + Müller (often styled as busch+müller or B&M) is a renowned German manufacturer specializing in high-performance bicycle lighting systems, rear-view mirrors, dynamo headlights, e-bike lighting solutions, and related cycling accessories. Founded in 1925 in Meinerzhagen, Germany, by Willy Busch and August Müller, the company initially produced cat's-eye reflectors for bicycles and motor vehicles before evolving into an industry-leading innovator in bicycle optical and lighting technologies.

The brand has remained deeply committed to manufacturing excellence, designing, developing, and producing the vast majority of its core optics, LED electronics, and plastic injection-molded components at its production headquarters in Meinerzhagen, North Rhine-Westphalia, Germany. Their products proudly emphasize the 'Made in Germany' quality benchmark, catering to city commuters, touring cyclists, and e-bike manufacturers worldwide.

Busch + Müller remains an independent, family-owned German enterprise, officially registered as Busch & Müller KG. The company continues to operate under the ownership and guidance of the founding family descendants, maintaining total control over its research, engineering, and manufacturing operations without being absorbed by a multinational conglomerate.