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Ultima is a prominent brand of pet food, particularly recognized in the European market for its specialized nutrition for cats and dogs. The brand is part of the Affinity Petcare portfolio, which has its roots in Spain. Affinity was originally founded under the name Gallina Blanca Purina, a joint venture between the Spanish company Agrolimen and the American company Ralston Purina. Over the years, following corporate restructuring and the acquisition of Purina by Nestle, the Spanish entity transitioned into what is now known as Affinity Petcare.
Today, Ultima products are primarily manufactured in Spain, where Affinity operates several high-tech production facilities dedicated to animal nutrition. The brand focuses on 'high-end' supermarket pet food, emphasizing natural ingredients and specific health benefits like digestion, weight control, or skin care. The ultimate owner of the brand is Agrolimen, a large Spanish multinational group owned by the Carulla family, which also owns other famous food brands like Gallina Blanca and Avecrem. The company maintains a strong international presence, distributing Ultima across various European countries including France, Italy, and the UK.
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