KITS Eyewear

KITS is a disruptive force in the optical industry, established in 2018 with a mission to make high-quality vision care accessible and affordable. Originally founded as an e-commerce platform specializing in contact lenses, it has rapidly expanded into a full-scale eyewear brand. The company operates a high-tech optical lab in Vancouver, British Columbia, where it manufactures and assembles prescription glasses locally for the North American market, though certain components and contact lenses are sourced from global manufacturing partners.

Owned and operated by KITS Eyecare Ltd., the brand has gained significant market share by bypassing traditional brick-and-mortar markups. By maintaining a vertical integration model, KITS controls the design, manufacturing, and distribution processes. This allows them to offer a vast selection of frames and lenses, including their own proprietary house brands alongside well-known designer names, ensuring a competitive edge in the rapidly evolving digital eyecare space.