Vuse e-cigarette refill

The image displays the bottom of two product packages featuring barcodes. The barcode prefix '358' corresponds to France, indicating the brand's primary commercial registry or point of sale, though the physical manufacturing of electronic vaping products often occurs in China or other global hubs.

Vuse is a prominent global brand in the e-cigarette industry. Originally launched in the United States, it has grown to become one of the most widely recognized names in nicotine alternatives. The brand is a core part of the 'New Categories' strategy of British American Tobacco, which focuses on developing non-combustible products. Through various acquisitions and rebranding efforts, such as the transition from the Vype brand to Vuse, it has consolidated its presence across Europe and North America.